Platform subscriptions and credits
How can I start running research with Zappi?
You can get started with Zappi in just 4 steps:
- Select your subscription package
- Unlock access to the Zappi platform
- Get credits to run new studies
- Launch studies using the most advanced research solutions.
What subscription packages does Zappi offer?
Your business can select from 2 subscription tiers that will offer different levels of access to the platform in terms of Zappi Solutions, Platform Capabilities, and Types of Strategic Guidance to get the right value from your research. These are:
- Premium: perfect for large-scale use across your brand.
- Enterprise: perfect for global-scale use across categories or markets. It is designed to bring all the power and flexibility you need to get tailored insight.
Check our pricing and plans page to find out what’s included under each subscription package. If you have more questions, please make sure to contact us.
I have selected a subscription. How can I get credits to start testing?
When you get a Zappi subscription you will be offered to acquire credits upfront. These will be available for the duration of the subscription term.
Additionally, users will be able to set up different credit purchases associated with their domain.
What happens if I run out of credits?
Don’t you worry. You can always get add-on credits to keep launching new studies - these will be available for the duration of the subscription term.
How can I use my credits?
Once logged in, you can choose to create a new study. After selecting the solution, you will name the study and select a payment option:
- Credits. This is taken from the balance amount that the account has already paid in advance as part of the subscription contract. Credits are organized into Wallets, to help manage how the credits should be used.
- Credit card. You'll be asked to provide a credit card number to make your purchase.
You also have the chance to review and make changes to your payment choice at checkout, before launching your study.
Where can I see my credit balance?
Click your avatar in the bottom left corner to open the menu, then select 'Plan & Credit.' Check on your wallets from this screen.

You can get more detail about each wallet by clicking the 3-dot menu and selecting ‘View Details’

How can I transfer funds between credits?
Only a domain admin can transfer funds between wallets.
Find the wallet you want to transfer credits from and click on the 3-dot menu in the bottom right corner. Select the wallet you are transferring funds to, and click ‘Transfer’.
Note that the currency has to be the same on each of the credit purchases you are transferring funds from/to, as well as a same or lesser discount. You will not be able to move funds from a lower discounted subscription to a higher discounted subscription.

Can I share credits with individual users and user groups?
You can share wallets with individuals in your organization and user groups by clicking the 3-dot menu in the bottom right corner. Click ‘Share’ and enter the names or email address of the groups or users you want to have access to this wallet. Admins are the u=only users that can share wallets.
